February 21, 2020

Every organization has limited resources. 

Precious commodities like time, money and energy are often in short supply in the largest companies and it is certainly case of your small or midsize business.

How can you make sure that you are applying as many resources as pos...

July 5, 2019

Know your Customer; Know thy Self

Do you even know your customers? Many business owners don't ever ask their customer why. We are just happy that customers are buying and that's good enough for us.

But when the buying slows down or you want to expand and you feel the nee...

March 31, 2019

Google My Business is a service that allows you to literally put your business on the map. This service is easy, free, powerful, and best of all only takes a few minutes to set up. Let's talk about the benefits and then discuss how to actually sign up.

Google My Busines...

February 21, 2019

Target Markets

Every single business has a target audience. Pet stores target pet owners--not pet haters; landscapers target homeowners with lawns, not apartment dwellers; and steakhouses target carnivores, not vegans. 

Without fail, the makeup of a business au...

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