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Be Sticky, Not Messy
You have a challenge, how can you get your customers to react to your marketing? Often the logical reason why people should buy or use...
Branding Is Not Everything
Branding Is Not Everything I recently saw a dangerous meme posted online showing two 16oz coffee cups side by side. Above the plain...
Zaidy Just Bought a Surfboard
Know your Customer; Know thy Self Do you even know your customers? Many business owners don't ever ask their customer why. We are just...
The #1 Marketing Secret to Success.
Marketing is anything you do that will make it more likely for customers to choose your goods or services. So go out, do, sell, ask and...
The Highway With The Branding Problem
State Route 444 is an exceptional roadway that is one of the most traveled highways in the country. Great thought was put into its...
If You Have To Ask, You Can't Afford It.
I speak with business owners, service professionals, and colleagues all the time regarding business, and one topic that comes up very...
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